What is KUBIM ?

KUBIM is the Acronym for The Bachelor of Business Administration International Program in Marketing, Kasetsart University.

Why study with us ?

This 4-year degree program provides a fundamental education in business management and marketing principles. The curriculum which consists of 132 credits has been carefully designed to forge long-term learning competences and it is delivered by experts and highly regarded researchers.


  • To furnish both Thai and foreign students not only with the academic qualifications but also with the leadership skills, entrepreneurship and creativity needed to succeed in international business environments.
  • To disseminate the knowledge of marketing in related areas of business, so that students can exhibit competence at both regional and international levels.
  • To foster and further develop operational and analytical skills in our undergraduate students to handle challenges in domestic as well as global business.highly regarded researchers.